While Accra is often seen as the heart of Ghana’s business landscape, there are major advantages to exploring opportunities outside the capital. Here’s why widening your search could be the key to your business success.
Lower Costs, Higher Potential
Accra, with its prime location and established market, naturally comes with higher costs—especially when it comes to real estate. Rather than investing heavily in rentals or high-priced property in the city, looking beyond Accra opens doors to more affordable land options and lower operational costs. Areas like Shai Hills and Akuse, for instance, offer access to the city with the added advantage of affordable, available land.
Strategic Locations for Logistics
If your business depends on shipping or logistics, Tema and Prampram offer ideal locations. These areas are close to Ghana’s main port, making it easier and faster to handle imports and exports. By setting up here, you could streamline your supply chain and reduce transportation costs, giving your business a strategic edge.
Access to a Growing, Diverse Workforce
Expanding beyond Accra also means access to a fresh pool of labour. Areas like Kasoa and Weija are hubs for young professionals and African expatriates, creating a diverse and growing workforce. This can be a great advantage for businesses looking to hire locally and meet the demands of an evolving market.
Unique Market Potential
Outside of Accra, you’ll find untapped markets with distinct needs. These emerging areas offer the opportunity to establish your brand in communities that are still growing and developing, allowing you to capture market share without the intense competition found in the capital.
Real Estate Opportunities
In locations like Shai Hills, purchasing land is still feasible, offering a rare opportunity to invest in property that can grow in value as the area develops. Unlike Accra, where real estate is often only available for lease, buying property here allows for a stable, long-term investment.
Exploring business opportunities beyond Accra can be both cost-effective and strategically beneficial, allowing you to build a strong foundation without the high expenses of the capital. For those considering business or residential investments, The Greens Ghana offers an ideal community and strategic location to meet your business needs.
Take a step outside the capital, and you may just find the perfect place to launch or expand your business.
